I am not usually a snob. All of us appreciate good taste, but snob is not a word we often associate with. I have a confession to make though: I am somewhat of a business card snob. A business card does not just provide someone with your contact information, it also serves as an important part of your professional brand. It is a representation of you. Your card can really make or break an introduction.
Almost every person in the professional world uses some form of a business card, but not all cards are created equally. A powerful brand design is essential, but if printed on a poor quality stock paper it loses its power. If you have ever ordered from one of those 1000 cards for a dollar sites then you know what I am talking about…no thank you. A 100% cotton letterpress printed business card gives a strong impression before it is even read.
Standard letterpress printed business cards are created with 110lb paper. They provide a professional and memorable impression. A double thick letterpress printed business card is brought to life on 220lb paper. If you are looking for a strong and stylish card a double thick letterpress printed business card is the way to go. I just made the switch and there is no way I can ever go back. That is when I realized that I may even be a slight business card snob now.
I know I am not alone. Fellow business card snobs unite. Contact me today at firstname.lastname@example.org and join the classy card club. You won’t regret it.